Loading...

Rémi Paringaux is a senior company executive specializing in leading creative and brand teams in the expression of global brand strategies and product stories. 

Born in Tokyo and raised in Paris, Rémi has lived and worked in North America, Europe, and Asia. Most recently, he served as the SVP, Brand Creative Director for premium athletic-apparel company lululemon, leading an in-house creative team of 80+ talent. 

As lululemon’s key creative driver, Rémi oversaw the global brand vision across all channels. Under his leadership, lululemon’s creative team spearheaded the evolution and refinement of the company’s brand message and image, creating a more focused and clear identity. Rémi managed the robust operational structure to support this work, successfully elevating the role and presence of brand and design at lululemon, shaping a new understanding of the power of a considered aesthetic and approach.

In addition to the launch of experiential retail stores, a self-care product line, and a fee-based membership program, Remi was involved in conceptualizing and bringing to market net-new products and services such as retreats and experiences focused on wellness, yoga, and personal development. These projects served to empower the lululemon brand, giving the company permission — thanks to its reformed clarity in brand and message —  to venture into new product and experience categories. 

Prior to joining lululemon, he worked for over a decade as a lead creative for fashion and luxury companies in Paris, Milan, London, and New York. Notably, he served as the Brand Image Director at Gucci during the Italian luxury giant’s radical 2014 relaunch. The evolution of this century-old brand is widely celebrated as being one of the most successful of the past decade, yielding phenomenal business results, garnering a cult following from a new generation of customers, and ushering in a reformed, more inclusive definition of luxury.

In keeping with Rémi’s passion for editorial and storytelling, his career includes leading creative on a range of digital and print media platforms, including Dazed & Confused (London), Conde Nast’s Vogue Japan (Tokyo), Le Monde d’Hermès (Paris), and Garage Magazine, the arts-and-culture media channel of Vice Media (NYC). With an ability to seamlessly blend print and editorial savoir faire with new technologies, Rémi evolved the traditional media commissioning cycle of these organizations by leading with interactive digital content and translating this to other traditional platforms.

In 2010, he founded his namesake London-based creative agency Meri Media, where he conceptualised and produced large-scale brand projects and campaigns for Gucci, Hermès, Dior Perfume, Lancôme, Stella McCartney, Alexander McQueen, and Balmain. He later founded POSTmatter, a sibling studio to Meri Media whose work included multi-sensory digital experiences in events and experiential retail locations for Adidas, Comme des Garçons, Diesel, Fendi, and Ferrari.

Throughout his career, Rémi has championed his belief that creative is not simply a department — it is way of being for both individuals and companies. His relentless pursuit of better design isn’t limited to product; he continuously seeks to create new and more innovative approaches to all aspects of a company, from marketing campaigns and brand experiences to operational processes and internal culture. He believes companies should inspire by speaking to the highest customer demographic (innovators and early adopters), and that a brand, like its products, must be in a state of constant evolution and reinvention to keep up with the ever-changing habits and expectations of consumers.

Today, Rémi credits his time at lululemon with having refreshed his outlook both on leadership and life. This focus on mindfulness, personal development, and athleticism brought his experience full circle, allowing him to pair his seasoned creative skills, Essentialist approach, and sharp, disciplined perspective with a renewed sense of purpose. By bringing his whole self to work each day, he is better able to support both the professional and personal growth of his team members. His people-first leadership mentality focuses on nurturing, empowering, and trusting his teams — as he knows that when they thrive, the work thrives as well.

Print

Advertising & Editorial

Advertising


Diesel Black Gold

Spring Summer '15


Diesel Black Gold

Spring Summer '15


Diesel Black Gold

Spring Summer '15


Diesel Black Gold

Spring Summer '15


Diesel Black Gold

Fall Winter '15


Diesel Black Gold

Fall Winter '15


Diesel Black Gold

Fall Winter '15


Diesel Black Gold

Fall Winter '15


Dior Perfume

Fahrenheit '14


Diesel

Fall Winter '14


Diesel

Fall Winter '14


Diesel

Fall Winter '14


Diesel

Fall Winter '14


Diesel

Fall Winter '14


Diesel

Fall Winter '14


Diesel

#DIESELREBOOT


Diesel

#DIESELREBOOT


Diesel

#DIESELREBOOT


Diesel

#DIESELREBOOT


Diesel

#DIESELREBOOT


Diesel

#DIESELREBOOT


Diesel

Fall Winter '14


Diesel

Fall Winter '14


Diesel

Fall Winter '14


Diesel

Fall Winter '14


Diesel

Fall Winter '14


Diesel

Fall Winter '14


Dior Perfume

Fahrenheit '11


McQ

Fall Winter '10


McQ

Fall Winter '10


McQ

Fall Winter '10


McQ

Fall Winter '10


McQ

Fall Winter '09


McQ

Fall Winter '09


McQ

Fall Winter '09


McQ

Spring Summer '10


McQ

Spring Summer '10


McQ

Fall Winter '09


McQ

Spring Summer '10


McQ

Spring Summer '10


McQ

Spring Summer '10


McQ

Spring Summer '10

Editorial


Issue 74

Feb '09


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 5


Vogue Hommes Japan

Volume 5


Issue 77

Oct '09


Issue 72

May '09


Issue 62

Jun '08


Issue 56

Dec '07


Issue 55

Nov '07


Vogue Hommes Japan

Volume 4


Issue 71

Mar '09


Issue 71

Mar '09


Issue 71

Mar '09


Issue 71

Mar '09


Issue 71

Mar '09


Issue 71

Mar '09


Issue 71

Mar '09


Issue 56

Dec '07


Issue 56

Dec '07


Issue 56

Dec '07


Issue 56

Dec '07


Issue 55

Nov '07


Issue 55

Nov '07


Issue 55

Nov '07


Issue 55

Nov '55


Issue 53

Sept '07


Issue 53

Sep '07


Issue 53

Sept '07


Issue 52

Aug '07


Issue 52

Aug '07


Issue 52

Aug '07


Issue 52

Aug '07


Issue 52

Aug '07


Issue 52

Aug '07


Issue 52

Aug '07


Issue 52

Aug '07


Issue 52

Aug '07


Issue 52

Aug '07


Issue 52

Aug '07


Vogue Hommes Japan

Volume 5


Vogue Hommes Japan

Volume 5


Vogue Hommes Japan

Volume 5


Vogue Hommes Japan

Volume 5


Vogue Hommes Japan

Volume 5


Vogue Hommes Japan

Volume 5


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 4


Vogues Hommes Japan

Volume 4


Vogue Hommes Japan

Volume 5


Issue 52

Aug '07


Issue 72

Apr '09


Issue 72

Apr '09


Issue 70a

Jan '09


Issue 70

Jan '09


Issue 70

Jan '09


Issue 70

Jan '09


Issue 70

Jan '09


Issue 70

Jan'09


Issue 70

Jan '09


Issue 70

Jan '09


Issue 70b

Jan '09


Issue 70b

Feb '09


Issue 70b

Feb '09


Issue 70b

Feb '09


Issue 70b

Feb '09


Issue 70b

Feb '09


Issue 70b

Feb '09


Issue 70b

Feb '09


Issue 58

Feb '08


Issue 58

Feb '08


Issue 58

Feb '08


Issue 58

Feb '08


Issue 58

Feb '08


Issue 60

Apr '08


Issue 60

Apr '08


Issue 60

Apr '08


Issue 61

May '08


Issue 61

May '08


Issue 61

May '08


Issue 61

May '08


Issue 63

Jul '08


Issue 63

Jul '08


Issue 63

Jul '08


Issue 63

Jul '08


Issue 63

Jul '08


Issue 66

Oct '08


Issue 66

Oct '08


Issue 66

Oct '08


Issue 66

Oct '08


Issue 66

Oct '08


Issue 57

Jan '08


Issue 57

Jan '08


Issue 57

Jan '08


Issue 62

Jun '08


Issue 62

Jun '08


Issue 62

Jun '08


Issue 62

Jun '08


Issue 62

Jun '08


Issue 62

Jun '08


Issue 62

Jun '08


Issue 62

Jun '08


Issue 62

Jun '08


Issue 83

Mar '10


Issue 63

Jul '08


Issue 54

Oct '07


Issue 54

Oct '07


Issue 54

Oct '07


Issue 67

Nov '08


Issue 67

Nov '08


Issue 67

Nov '08


Issue 67

Nov '11


Issue 67

Nov '11


Issue 73

May '09


Issue 77

Nov '09


Issue 77

Nov '09


Issue 77

Nov '09


Issue 77

Nov '09


Issue 78

Oct '09


Issue 78

Oct '09


Issue 74

Feb '09


Issue 74

Feb '09


Issue 82

Feb'10


Issue 82

Feb'10


Issue 58

Feb '08

Back to top

Film

Advertising & Editorial

Advertising

Gucci

Special Delivery

Gucci

Men's Classic

Dior Perfume

Fahrenheit

Gucci

Fringe

Coach

Holiday Season

Gucci

Bamboo Confidential

Gucci

Pre-Fall '13 Medley

Dior Perfume

Eau Sauvage

Dior Perfume

Aqua Fahrenheit

Gucci

Spring-Summer '13 Medley

Gucci

1953 Horsebit Loafer

Editorial

POSTexhibition

Milan

POSTmatter

POSTatmos

POSTmatter

POSTmorphic

POSTmatter

Gravity (iPad) Medley

POSTmatter

Performance (iPad) Medley

POSTmatter

Matter (iPad) Medley

Back to top